About a week ago I posted about the upcoming album from Jon Foreman of Switchfoot and Sean Watkins (formerly) of Nickel Creek. The album came out yesterday and is available to download on iTunes, Amazon.com, or on the pair's website.
I have to admit that I was sucked into buying this album through a very clever marketing scheme. I was actually doing homework for my book marketing & promotion class, which was to write about positive experiences we'd had with marketing. While I was pondering what to write about, I logged on to Facebook and noticed an ad on the right side of the page. It mentioned two bands I enjoy, so I clicked through to find out more, downloaded the free track (still available here), told some friends, and just payed $11.99 for the full CD. Clever marketing sure does work.
So far, I am extremely pleased with the album. As I may have mentioned before, the album was pieced together bit by bit in between busy tour schedules. The combination of this and the diverse genres of music Foreman and Watkins hail from gives the album a patchwork feel. The album is really quite eclectic--at times it feels like what Nickel Creek would sound like if Foreman became its lead singer (not something I'm at all advocating, by the way), tracks like "War in My Blood" are heavy on the bluegrass and feature Foreman's unique vocals over Watkins' skillful guitar work; "Throw it Away" begins as a moody, acoustic number ala Elliott Smith or Radiohead and then gets spiced up by a surprising sitar; and while "Closer Than You Think" may come closer at times to the rock/pop numbers Switchfoot fans may expect, the harmonica and the blending of Foreman's and Watkins' vocals make it something new altogether. Ultimately, while comparisons can be drawn between these artists' work with their well-known bands, Fiction Family is more experimental than it will be familiar to fans of either band.
The standard version of the album has 12 tracks and is $9.99 on iTunes. There is also a deluxe version which is $11.99 and includes three bonus tracks (including a cover of the Cure's "Friday I'm in Love" and another sitar-influenced track which rocks harder than most of the album, "Resurrect Me.")
Fave tracks: "Out of Order," "Not Sure," and "Look For Me Baby."
RIYL: Wilco, Switchfoot, Nickel Creek, Jon Foreman, Sean Watkins, Bob Dylan, or experimental alt-country-folk-rock.